On November 18th, 2021, the Canadian Marketing Association (CMA) held its virtual award show ceremony, where a wide audience of the marketing community gathered together to celebrate the top marketing campaigns of the year. Surex is thrilled to have won the SILVER for the Martech Award in the finance category! The 2-hour event was hosted by John Wiltshire, President, and CEO of the CMA with Rick Campanelli as the Master of Ceremonies. There were special performances and a pre-show event.

"We are so very excited to win our first CMA award, we owe a lot of this win to our Advertising Agency, Innocean Worldwide Canada for helping us achieve the milestones we’ve hit to date. We are looking forward to many more successes to come.” - Jennifer DeFrenza - VP of Marketing, Surex

The CMA awards are focused on marketing excellence and showcase revolutionary marketing campaigns to top industry players.

The awards presented spanned across six disciplines which included: brand building, business impact, customer experience, engagement, innovative media, and martech. And, within these disciplines there were nine categories to compete for, they included: automotive, business, consumer products, consumer services, financial, food & beverage, healthcare, retail, and social cause.

Martech

Award: Silver

Campaign: Finding Leads by Taking the Lead

Client: Surex

Agency: Innocean Worldwide Canada

Credits: 

VP of Marketing: Jennifer DeFrenza

Director of Product Development: Sheila Baxter

Chief Architect: Michael Neame

SVP, Media Operations: Spiro Paravantes

Group Director, Programmatic & Analytics: Seif Khemaissia

Managers, Insights & Analytics: Jeremy Miller, Saahil Sharma

Reporting Analyst: Natasha Sapelnikova

You can see the  full list of the 2021 CMA Award winners here: https://bit.ly/3x1PSMc